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Today's Brief
How independent hotels should weigh corporate consortia this season - Commission-only programs cost nothing to join, but the room nights sit in the big fee-based TMC programs — and Amex's new Lite tier opened that door wider for independents..
Jun 3, 2026 • Hospitality
U.S. hotel outlook brightens for 2026 - Stronger demand across multiple segments is driving a more optimistic forecast, although profitability remains under pressure from inflation.
Jun 3, 2026 • Hospitality
Cendyn
Is your 2027 hotel marketing budget ready for what’s next?
AI search, rising acquisition costs, and changing traveler behavior are rewriting hotel marketing. This guide reveals where to invest in 2027 to strengthen visibility, drive direct bookings, and maximize marketing ROI.
Download the guide
US firms pull back on international business travel - Growing caution around overseas trips is widening the gap between US and European corporate travel patterns.
Jun 3, 2026 • Travel
Hotel chains pull further ahead of independent properties in Europe - Booking.com survey highlights growing differences in financial strength, cybersecurity readiness, and operational resilience.
Jun 3, 2026 • Hospitality
Country counting turns travel into a global challenge - More travelers are seeking new and remote destinations as exploration, social status, and overtourism reshape travel behavior.
Jun 3, 2026 • Travel
Hotels need to start tracking their AI visibility - As travelers increasingly use AI assistants to discover and compare hotels, visibility in AI-generated recommendations is becoming a new marketing battleground..
Jun 3, 2026 • Hospitality
... in case you missed it, our Daily Brief June 2, 2026
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