Read in browser Today's Brief The future of the TMC - In today’s competitive market for business travel services, the traditional travel management company (TMC) model is being challenged. Feb 5, 2025 • Travel How ‘extended reality’ will transform travel for the next generation - As extended reality technology continues to evolve, it promises to redefine the way we plan, experience and remember our travels. Feb 5, 2025 • Travel The Hotels Network How AI increased THE THIEF’s website conversion by 25% Hyper-targeted offers with Predictive Personalization drove additional revenue, cut promotional costs, and significantly boosted direct bookings. Learn more Canadians may soon change their travel plans - President Trump quickly paused his tariff threats against Canada, but the damage from threatening a 25 percent tariff may already be done. Feb 5, 2025 • Travel Marriott wants 100% of your travel wallet - At the Americas Lodging Investment Summit, Capuano shared Marriott's vision to capture all travel spend, from midscale stays to luxury safaris. Feb 5, 2025 • Hospitality Starwood 2.0: Barry Sternlicht’s new vision for hospitality - Upcoming projects focus on innovation, sustainability, and well-being, with particular attention to branded residences and resorts. Feb 5, 2025 • Hospitality How to optimize your hotel for AI search - By enhancing your hotel's online presence, you increase your chances of ranking higher when potential guests use AI tools to plan their travel. Feb 5, 2025 • Marketing ... in case you missed it, our Daily Brief February 4, 2025 Advertising   Contact   Legal   © 2025 Hospitality.today™