Read in browser Today's Brief Building a profitable hotel distribution strategy - Guest lifetime value and ease of booking early in the booking process key factors in hotel distribution strategies. Aug 27, 2024 • Hospitality Soft branding emerges as third alternative - The soft-brand movement has come a long way since its early days and has become a strong and exciting trend for both investors and consumers. Aug 27, 2024 • Hospitality The Hotels Network Unlock direct channel benchmarking insights for free Compare your performance to the market and competition with the must-have hotel benchmarking analytics platform, BenchDirect. Learn more Warning of Booking.com holiday home ‘scams’ - Travelers say they were forced to pay for new accommodation, or ended up sleeping in their car, after paying for lets on Booking.com that ‘don’t exist’. Aug 27, 2024 • Hospitality How Amex GBT blends AI with agents - To free up human agents for more critical tasks, the world’s largest TMC is using AI to read and respond to trip requests via emails. Aug 27, 2024 • Travel Demystifying PMax for hotels - PMax isn’t here to replace other advertising tactics but to complement them, adding another layer of depth to your marketing strategy. Aug 27, 2024 • Marketing TikTok publishes 2024 Holiday Marketing Guide - The latest edition of their Holiday Shopping Guide is packed with statistics and insights to help you plan your holiday marketing campaigns. Aug 27, 2024 • Marketing ... in case you missed it, our Daily Brief August 26, 2024 Advertising   Contact   Legal   © 2024 Hospitality.today™