AI trends that will shape hotel operations in 2026 - From buzzwords to outcomes, hotels are refocusing AI on trust, data quality, and real operational impact.

Jan 30, 2026 • Hospitality

The stay is the hotel’s strongest channel - Why on-property moments matter more than clicks, funnels, or loyalty mechanics.

Jan 30, 2026 • Hospitality

Accor brings its booking and loyalty platform into ChatGPT - The company's ALL platform tests AI-driven distribution as conversational search reshapes how guests find and choose hotels.

Jan 30, 2026 • Hospitality

AI becomes a baseline expectation for hotel operations - Near-universal adoption shows AI has moved from experimentation to an operational requirement.

Jan 30, 2026 • Hospitality

TikTok emerges as a major travel demand driver - Why travellers now discover hotels and destinations directly on TikTok, shaping the booking journey earlier than ever.

Jan 30, 2026 • Hospitality

AI becomes Expedia Group’s third chapter - After the internet and mobile, AI becomes the next defining chapter for the travel platform.

Jan 30, 2026 • Hospitality

Rethinking the Hotel PMS - Mews, Cloudbeds, and Apaleo are betting billions on very different futures.

Jan 29, 2026 • Hospitality

How Mandarin Oriental plans to scale boutique luxury without losing its soul - What disciplined growth and brand stewardship can teach hoteliers about expanding premium hospitality.

Jan 29, 2026 • Hospitality