Europe’s travel market is remapping the hotel booking journey - Segment-level changes point to new opportunities—and new competition—for hotels.

Dec 4, 2025 • Hospitality

Travel in 2026: What Amadeus’ new trends mean for hotels - Shifting guest expectations point to new opportunities — and new operational pressures — for hospitality.

Dec 4, 2025 • Hospitality

Booking.com’s AI shift is rewriting hotel visibility - How AI trip planning boosts hotels with clear positioning and moves generic ones further down the results.

Dec 4, 2025 • Hospitality

Booking.com reports sharp demand drop for US business-travel hubs - Shifting corporate travel patterns signal revenue risk for hotels in major US cities.

Dec 4, 2025 • Hospitality

AI moves into the front seat of trip research - A new layer of discovery reshapes how travelers search, compare, and make decisions.

Dec 3, 2025 • Hospitality

Google bets on hyper-personalized AI - Deep data integration becomes its biggest strength — and its biggest privacy risk.

Dec 3, 2025 • Hospitality

Hotels must embrace MCP to stay competitive in the age of AI assistants - How the Model Context Protocol could redefine hotel distribution and direct bookings.

Dec 3, 2025 • Hospitality

Mastering hotel distribution in an era of regulatory gaps and AI disruption - How shifting rules, powerful platforms, and emerging technologies are redefining control for hoteliers.

Dec 3, 2025 • Hospitality