Search engines still king for travel planning - Despite AI buzz, consumers still prefer Googling over AI-powered tools when travel planning.

Jun 30, 2023 • Marketing

How travel brands are finding a voice on TikTok - Hannah Bennett, industry lead of global business solutions at TikTok, talks about the latest trends as they relate to travel.

Jun 29, 2023 • Marketing

The latest paid search strategies for hotels - Discover best practices and tips to maximize visibility using your unique pricing data in your ads.

Jun 23, 2023 • Marketing

What’s hot - or not - in social media marketing for hotels? - HSMAI's Marketing Advisory Board shares key statistics and gathered insights on how hoteliers are marketing on the social media landscape today.

Jun 23, 2023 • Marketing

Accor is dipping its toe in the Metaverse - The emerging Metaverse is set to open-up all sorts of new ‘try before you buy’ experiences for hotel customers in the future.

Jun 23, 2023 • Marketing

How travel will look in the internet of the future - With Metaverse and decentralized internet tech, travel companies will be able to offer more personalized and immersive experiences to customers.

Jun 23, 2023 • Marketing

The benefits of owning your data vs. the traditional agency model - The benefits of owning your data vs. the traditional agency model.

Jun 21, 2023 • Marketing

TikTok marketing for hotels - TikTok has quickly become one of the most popular marketing channels for a variety of businesses and industries, including hospitality.

Jun 20, 2023 • Marketing