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Topics › Search Marketing
How Google's elimination of cookies affects hotel marketers - The "Cookie Apocalypse" is upon us, and hotel marketing and distribution experts should prepare for what's to come.
Jan 18, 2024 • Marketing
Third-party cookies - Google shares update on next step toward phasing out third-party cookies in Chrome.
Jan 3, 2024 • Marketing
2023 at Google - A look back at 2023 at Google, from AI announcements to hardware launches and more.
Dec 21, 2023 • Marketing
Refining SEM strategies for full-funnel hotel marketing - Advertisers must now navigate a landscape where capturing bookings requires greater effort by optimizing strategies to align with the evolving consumer journey.
Dec 11, 2023 • Marketing
Google on the psychology of luxury travel - An in-depth look on how luxury travel brands generate qualified leads and direct bookings via scalable luxury personas.
Dec 1, 2023 • Marketing
Expedia threatens ‘revolt’ over ads on Google search - The company expressed its strong disapproval of Google‘s recent decision to increase the number of ads on its search results page.
Nov 3, 2023 • Marketing
Introducing Google's new, AI-powered search generative experience - A first look for hotel and resort teams and what the evolution of search means for hospitality.
Oct 31, 2023 • Marketing
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