Airbnb hotel strategy makes a comeback - The company is reviving its hotel initiative through HotelTonight, with plans to onboard more high-quality hotels and offer competitive booking incentives.
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Europe leads in online travel bookings - Europe is the top region for digital travel planning, with 66% of travelers booking trips online, surpassing North America and Asia-Pacific (both at 63%).
Mar 10, 2025 • Travel
Hotel direct booking share falling as OTAs bid heavily for greater market share - The battle for direct bookings has entered a new phase as online travel agents ramp up efforts to establish ownership of hotel guests and their booking journeys.
Jan 26, 2024 • Hospitality
Google I/O 2025 signals a new era for travel - From AI-powered search to agentic booking, Google’s latest innovations are set to transform how travelers discover, plan, and book - forcing the industry to adapt fast.
May 26, 2025 • Hospitality
Loyalty, member rates, and better storytelling closed the OTA gap - BCG data shows digital direct hotel bookings have nearly matched OTAs — and the drivers are hiding in plain sight.
Mar 11, 2026 • Hospitality
San Francisco market finally starts to rebound - Rebound driven by an improved convention center, a resurgence of international demand and a burgeoning AI sector, according to JLL report.
Apr 10, 2025 • Hospitality
GDS hotel bookings poised for strong growth through 2030 - As global demand shifts, GDS strategy becomes a key lever for hotel revenue growth, offering hotels a chance to boost profitability beyond OTA and direct channels.
May 23, 2025 • Hospitality
By 2030, direct digital bookings will dominate hotel distribution - Skift research shows direct digital bookings will soon surpass online travel agencies, generating over $400 billion in global hotel bookings.
Nov 12, 2024 • Hospitality
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