Soft brands move into midscale - In response to rising demand, companies like Accor, Best Western, and Wyndham have introduced midscale soft brands to cater to the growing preference for affordable options.

Aug 15, 2024 • Hospitality

UK: More people using agents and operators to book vacations - Abta's 2024-25 Holiday Habits report reveals that the percentage of vacationers booking with a travel professional has increased by 4% to 38%, especially among younger families.

Oct 9, 2024 • Hospitality

Middle East tourism flourishes in 2024 - Morocco, Qatar and Saudi Arabia lead growth, while Jordan faces decline amid Gaza crisis.

Feb 27, 2025 • Travel

Hotels embrace the solo travel boom - Solo travel is booming, with nearly 10% annual growth expected through 2030. Millennials, Gen Z, and retirees alike are embracing the trend.

Apr 24, 2025 • Hospitality

How Europe’s hotels thrive with smarter distribution - Multi-channel strategies and online travel platforms are helping small, independent hotels boost visibility, increase occupancy, and improve profitability across Europe.

Jul 8, 2025 • Hospitality

Booking Holdings on AI, Airbnb, and the future of travel - Glenn Fogel highlights opportunities and challenges shaping the industry at the Skift Global Forum.

Sep 23, 2025 • Hospitality

Ai-powered cyberattacks put hotel guests at risk - Phishing schemes are getting smarter with artificial intelligence, forcing hoteliers to rethink guest data security.

Sep 25, 2025 • Hospitality

Corporate travel recovery slows amid shifting priorities - Big companies pull back while smaller firms fuel growth, with costs, sustainability, and hotel demand patterns reshaping 2025 travel spend.

Sep 30, 2025 • Travel