OTAs set new record for marketing spend in 2023 - Trip.com stands out as the company that had the biggest jump in its marketing budget in 2023.

Mar 13, 2024 • Hospitality

GBTA predicts new record year for business travel in 2024 - Global economic stability and continued pent-up demand have encouraged CEOs and CFOs to resume business travel.

Jul 23, 2024 • Travel

ChatGPT Advanced Voice: The future of travel booking or the end of OTAs? - What happens to OTAs when LLMs like ChatGPT connect to GDSs for global hotel inventory or automatically fill forms to book long-tail accommodations?.

Oct 14, 2024 • Hospitality

Booking vs. Google in Travel AI - Google plans to focus on travel advertising and will not venture into bookings, where Booking holds a natural edge.

Dec 7, 2023 • Hospitality

The rise of experiential hospitality - Integrating storytelling into hospitality environments has become a game-changer, enhancing the guest experience by making them a key part of the overall narrative.

Sep 11, 2024 • Hospitality

OTAs make huge inroads in attraction ticket sales - Visitor attractions have seen a dramatic shift in distribution, with OTAs more than doubling their share of bookings since 2019.

Feb 24, 2025 • Hospitality

The best hotels don’t sell rooms - they sell stories - The most valuable asset for a hotel is its story, and the future of hospitality belongs not to those competing on price but to those competing on meaning.

Mar 14, 2025 • Hospitality

HSMAI launches playbook to boost hotel ancillary revenue - How hotels can diversify income streams beyond room sales.

Aug 22, 2025 • Hospitality