Hilton's TikTok ad changed the social marketing game for good - How did the centenarian brand demand unbroken attention from some of the most distractible viewers on Earth?.

May 16, 2023 • Marketing

Business travel is booming back - Business travel spending may reach or even top pre-pandemic levels by the end of the year, a new Deloitte report finds.

Jul 18, 2024 • Travel

2024 Hospitality: Embracing the digital marketing wave - What are the technology investment plans of today’s hoteliers and what sort of role does digital marketing play in their planned tech spending?.

Aug 8, 2024 • Hospitality

A new generation of travel ‘designers’ wants to curate your trip - Social media-savvy advisers promise personalized itineraries, travel troubleshooting and luxury perks.

Apr 22, 2025 • Hospitality

What’s behind the rise in hotel guest satisfaction - From smart TVs to better beds, targeted investments are turning higher rates into higher perceived value across all hotel segments.

Jul 16, 2025 • Hospitality

Airlines, hotels warn Google changes may benefit OTAs - Some could lose as much as 50% of their online traffic and possibly millions of euros in revenues due to Google's changes to its search results.

Mar 7, 2024 • Hospitality

How Google and Meta could disrupt travel discovery with AI - AI has the potential to significantly change the way consumers research and plan trips, moving them away from traditional platforms and redefining the user experience.

Jun 19, 2024 • Marketing

2025: The year of performance optimization for independent hotels - Cloudbeds' annual Report highlights key trends, pricing pressures, OTA dominance, and the rise of AI in independent hospitality.

Mar 14, 2025 • Hospitality