AI in travel marketing use sparks backlash - As some travelers turn to AI for inspiration, Icelandair pushes for authenticity in destination marketing with a bold new campaign.

Apr 1, 2025 • Marketing

ITB China 2025 spotlights key travel trends - From Gen Z travelers to AI-driven bookings, China’s evolving travel market takes center stage at Asia’s leading tourism trade show.

May 13, 2025 • Travel

Boutique hotel trends for 2024 - From sonic branding to low-key luxury, hoteliers and suppliers predict the trends that will shape the guest experience this year.

Jan 15, 2024 • Hospitality

Spanish National Court suspends Booking.com’s fine - The suspension delays immediate financial consequences, but the appeal could reshape competition in Spain’s online travel market.

Mar 10, 2025 • Hospitality

Google indexing transforms Instagram marketing - With Google now indexing public posts from professional accounts, Instagram’s July 2025 update signals a major shift in how travel brands approach discovery and digital visibility.

Jul 16, 2025 • Marketing

IHG builds AI-ready hotel content platform - Major hotel groups accelerate AI integration to improve search visibility, personalization and booking performance.

Feb 18, 2026 • Hospitality

Hotels reposition as social hubs to drive recurring revenue - Hospitality shifts from room-based revenue to community, membership, and year-round engagement.

Apr 16, 2026 • Hospitality

SiteMinder's Changing Traveler Report - In 2025, we will witness the rise of the ‘Everything Traveller’ – a multifaceted blend of old and new reflecting travel’s shifting dynamics.

Feb 25, 2025 • Hospitality