Read in browser Today's Brief Direct hotel channels lose corporate share to GDSs - HEDNA–NYU report shows GDS becoming the dominant corporate channel as business travelers move away from direct bookings. Jan 28, 2026 • Hospitality Hotel groups double down on loyalty to counter OTAs and AI agents - Direct relationships become a strategic defense as booking shifts toward AI-led discovery. Jan 28, 2026 • Hospitality Cendyn The new rules of hotel websites in 2026 As AI reshapes hotel discovery, your website must work for guests and machines. Download our free 2026 guide to improve visibility, build trust, and drive more direct bookings. Download now CoStar holds 2026 U.S. hotel outlook largely unchanged - Moderate growth expected as economic conditions stabilize and demand shifts to higher-tier hotels. Jan 28, 2026 • Hospitality The $300 million question: Mews's bid for PMS dominance - The hotel PMS market has never had a leader. There are structural reasons why it probably never will. Jan 28, 2026 • Hospitality Hospitality Solutions rebrands as Aven Hospitality - Formerly known as Sabre Hospitality Solutions, the company positions itself for AI-driven hotel distribution and operations. Jan 28, 2026 • Hospitality How a Google display campaign drove real breakfast revenue for a luxury hotel - Targeted marketing as a lever for scaling ancillary revenue beyond room nights. Jan 28, 2026 • Marketing ... in case you missed it, our Daily Brief January 27, 2026 Advertising   Contact   Legal   © 2026 Hospitality.today™