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Today's Brief
Direct hotel channels lose corporate share to GDSs - HEDNA–NYU report shows GDS becoming the dominant corporate channel as business travelers move away from direct bookings.
Jan 28, 2026 • Hospitality
Hotel groups double down on loyalty to counter OTAs and AI agents - Direct relationships become a strategic defense as booking shifts toward AI-led discovery.
Jan 28, 2026 • Hospitality
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CoStar holds 2026 U.S. hotel outlook largely unchanged - Moderate growth expected as economic conditions stabilize and demand shifts to higher-tier hotels.
Jan 28, 2026 • Hospitality
The $300 million question: Mews's bid for PMS dominance - The hotel PMS market has never had a leader. There are structural reasons why it probably never will.
Jan 28, 2026 • Hospitality
Hospitality Solutions rebrands as Aven Hospitality - Formerly known as Sabre Hospitality Solutions, the company positions itself for AI-driven hotel distribution and operations.
Jan 28, 2026 • Hospitality
How a Google display campaign drove real breakfast revenue for a luxury hotel - Targeted marketing as a lever for scaling ancillary revenue beyond room nights.
Jan 28, 2026 • Marketing
... in case you missed it, our Daily Brief January 27, 2026
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