Read in browser Today's Brief Social media is the new travel funnel - How TikTok, AI influencers, and Gen Z are flattening the travel funnel and turning inspiration into instant booking. May 28, 2025 • Marketing What it takes to win in social media and travel marketing - Social media in travel is no longer just about selling dreams - it's about selling trust, identity, and shared experiences. May 28, 2025 • Marketing Metadesk Independent hotels: Are you flying blind on metasearch? Discover this quarterly gut check to make sure your hotel metasearch program is actually working for you, not quietly leaking revenue. Download the checklist Global hotel giants 2025: Growth, grit, and geographic gambits - A year of bold expansion, asset-light strategies, and lifestyle brand ambitions reshapes the global hospitality landscape. May 28, 2025 • Hospitality Inside Booking.com: The untold story of a travel giant - Power plays, culture clashes, and the hidden costs of success at one of Europe’s most secretive tech empires. May 28, 2025 • Hospitality Shangri-La launches ultra-luxury hotel brand - Shangri-La Signatures offers a deeply curated experience rooted in local culture, craftsmanship, and wellness - redefining what soulful, contemporary Asian hospitality can be. May 28, 2025 • Hospitality The evolution of commercial strategy in hospitality - The strategic expansion of the revenue role is no longer just about yield management - it’s about creating connected, agile, and guest-centric commercial ecosystem. May 28, 2025 • Hospitality ... in case you missed it, our Daily Brief May 27, 2025 Advertising   Contact   Legal   © 2026 Hospitality.today™