Accor to go global with subscription cards - Latest attempt by travel companies to create subscription-based products as the new frontier in inspiring customer loyalty.

Mar 14, 2023 • Hospitality

Tourists don't want to pay more for sustainability - Leaving the industry questioning how to become greener as it faces thin margins.

Mar 14, 2023 • Travel

Marriott: As bleisure lines blur, strategy changes - How the increased blending of business and leisure travel is changing some Marriott strategy.

Mar 14, 2023 • Hospitality

More luxury travelers turn to advisors to plan vacations - 81% of 600 surveyed luxury travelers believe that working with travel advisors is the way to get a true luxury travel experience.

Mar 14, 2023 • Travel

Hotel performance growth slow, steady - Hotel industry performance in the U.S. and in markets around the globe is improving slowly but steadily, according to the latest STR data.

Mar 14, 2023 • Hospitality

Is your content marketing strategy ready for GA4? - The latest Google Analytics update (GA4) is the first major update to Google’s web analytics service since 2012.

Mar 14, 2023 • Marketing

Using metasearch to drive direct hotel bookings - The best way to increase direct bookings is to pair metasearch with your existing multichannel campaigns to increase visibility.

Mar 14, 2023 • Marketing

Hoteliers adapt tech, design to increase guest satisfaction - The sentiment of paying more for less extends across the travel industry as a whole.

Mar 14, 2023 • Hospitality