Shaping the future of luxury hospitality - As hotel guests seek more personalized experiences, the industry is shifting its perspective to "delivering tailored, high-quality stays".

Dec 13, 2024 • Hospitality

Booking.com’s quest to capture user intent with AI - Partnering with OpenAI, Booking.com is using generative AI to better understand user intent and move from reactive search to proactive travel planning.

Mar 26, 2025 • Hospitality

The end of the click - How zero-click search is shaping the future of brand visibility and consumer decision-makin.

Apr 14, 2025 • Marketing

U.S. travel industry hit by $12.5B drop in foreign tourism - Border cities and top tourist hubs are hit hardest as immigration policies drive away international visitors.

May 14, 2025 • Travel

L.A.’s $30 minimum wage sparks hotel industry backlash - A showdown brews between city hall and the hospitality industry as rising labor costs collide with a struggling market.

Jun 30, 2025 • Hospitality

How Booking.com builds hybrid AI agents for traveler support - A modular, layered design that improves accuracy without relying on a single large AI system — with useful insights for hotels adopting AI.

Dec 9, 2025 • Hospitality

New EU standards aim to curb fake hotel reviews - Voluntary code seeks to strengthen trust and transparency across online booking platforms.

Mar 3, 2026 • Hospitality

Why Chinese revenge tourism comeback is slim for the moment - Those who anticipate a revenge comeback of Chinese tourists ignored the demand fundamental of the tourism economy.

Mar 17, 2023 • Travel