Travel is now a content art form - Pinterest head of travel Ash Rajawat says helping consumers find inspiration should be the ultimate goal for travel brands.

Sep 26, 2023 • Marketing

How travel brands can inspire wanderlust on TikTok - TikTok's thriving #TravelTok community are hungry for travel brands to inspire and advise them for their next adventure.

Sep 19, 2023 • Marketing

Effective B2B hotel marketing strategies on LinkedIn - On LinkedIn's 20th anniversary, let's explore its impact on modern B2B marketing and sales, and how to make the most of it.

Sep 15, 2023 • Marketing

5 ways to invest surplus marketing funds before year end - As the fiscal year ends, it’s not uncommon for hotel teams to have unallocated funds left in their hotel marketing budget.

Sep 12, 2023 • Marketing

Looking for influencers to post about your restaurant? - Platforms like Inplace and Nibble are trying to streamline influencer marketing within the hospitality industry.

Sep 6, 2023 • Marketing

How AI will affect paid search for hoteliers - AI, particularly tools like BARD, can be an incredible asset for optimizing your keyword research.

Aug 29, 2023 • Marketing

Google on how to measure marketing performance in the travel industry - Travel demand can be highly unpredictable, making it difficult to measure the true impact of your marketing.

Aug 25, 2023 • Marketing

How travel startups use social media - Social media is the new SEO, and travelers search on Instagram and TikTok before Google.

Aug 25, 2023 • Marketing