Booking Holdings doubles down on AI to keep travelers in its ecosystem - Early gains in conversion, efficiency, and engagement signal a strategic shift to compete with general AI platforms.
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Your Gen Z guest finds hotels through influencers - A mid-tier creator won't post for less than $5,000. She still gives away one trip a quarter to a hotel she actually wants to see..
Aug 17, 2026 • Hospitality
Google: Bard is not search - Google wants to be clear: Bard is separate from Search. Yet it has become synonymous with generative AI features coming soon to Search.
Mar 7, 2023 • Marketing
Consumers see costs as barrier to sustainable travel - As the cost of living increases, it is creating a dilemma for many consumers who are also interested in traveling more sustainably.
Apr 18, 2023 • Travel
How to maximize revenue at any size hotel - Generating additional non-rooms revenue isn’t reserved exclusively for high-end, full-service properties with lots of space to activate.
Jun 7, 2023 • Hospitality
Latin America super app has big ambitions in travel - Rappi has raised more than $2 billion in funding, and has more than 30 million users in nine countries such as Argentina, Colombia, Brazil, Chile and Mexico.
Jun 21, 2023 • Hospitality
The Hotels Network lets hotels fine-tune retargeting campaigns - The company has launched Predictive Audiences, effectively bringing high-value users back to the hotel’s website.
Jan 25, 2024 • Hospitality
How AI boosts digital advertising and direct bookings - Recent advances in artificial intelligence’s handling of digital advertising have increased the possibilities for hotels to grow direct bookings and compete with OTAs.
Feb 23, 2024 • Hospitality
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