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Today's Brief
Hoteliers anticipate greater pricing power in 2024 - Rate growth showed some signs of moderating at the end of 2023, but STR's latest forecast for 2024 still has rates growing by 3%.
Jan 18, 2024 • Hospitality
U.S. business travel spending to grow, but slowly - U.S. domestic business travel volume is projected to remain below pre-pandemic levels until 2026, while total business travel spending is not forecast to recover before 2028.
Jan 18, 2024 • Travel
Marketing Personalization for All Visitors to Your Hotel Website
Hotels with a personalized digital marketing strategy consistently see a boost in conversion rates between 3X and 6X.
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Shiji's 2024 Hospitality Technology Distribution Chart - Consolidation in the sector, brand evolutions, and a focus on personalization are some of the key trends defining the 2024 hospitality distribution landscape.
Jan 18, 2024 • Hospitality
Google enhances vacation rental listings - Primary enhancement in Google’s update is the introduction of structured data markup, a feature particularly advantageous for smaller vacation rental partners.
Jan 18, 2024 • Marketing
Truly retail to hotel guests - Much like how the airline industry leverages wider products to capture, own and keep the customer, hospitality has the opportunity to do the same.
Jan 18, 2024 • Hospitality
How Google's elimination of cookies affects hotel marketers - The "Cookie Apocalypse" is upon us, and hotel marketing and distribution experts should prepare for what's to come.
Jan 18, 2024 • Marketing
Essential hotel metrics for General Managers - Data empowers you to make operational decisions. Knowing which metrics are the most important, therefore, is vital.
Jan 18, 2024 • Hospitality
Boost direct bookings with an conversion rate optimization tool - Discrepancies in pricing across different platforms can lead to a loss of potential guests who may choose other options that appear more cost-effective.
Jan 18, 2024 • Hospitality
... in case you missed it, our Daily Brief January 17, 2024
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