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Today's Brief
Is Tripadvisor losing its relevance for hotels? - Google can offer similar insights as TripAdvisor, and with its widespread usage through Google Maps, checking reviews on Google might be more convenient.
Feb 12, 2024 • Hospitality
Marriott's ad network slowly rolling out plan to target hotel guests - Based on high demand from advertisers, Marriott aims to create something appealing for guests and it's profits, but it will take time.
Feb 12, 2024 • Hospitality
Hyper-personalization, the future of hotel marketing - Data-driven approach allows hotels to anticipate the needs and desires of guests, offering a level of service that goes beyond the basic.
Feb 12, 2024 • Hospitality
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How competitive sets lead hoteliers to informed business decisions - Hoteliers are best positioned to grow their business when they gain detailed insight into the competition.
Feb 12, 2024 • Hospitality
Embracing technology without losing the human touch in hospitality - Hoteliers want to embrace technology to help them run their businesses more effectively, but not at the cost of losing their hotel's human touch.
Feb 12, 2024 • Hospitality
Sustainability marketing just got tricky, and better - The demand for sustainability and purpose marketing will only grow as eco-anxious Gen Z and Alpha generations grow.
Feb 12, 2024 • Travel
Moxy Hotels and Sanctuary team up for astrological travel - The hotel group teamed up with Sanctuary, a community of astrology readers, to give travelers the opportunity to take trips that are literally written in the stars.
Feb 12, 2024 • Hospitality
A week with Apple's Vision Pro - What the Vision Pro could contribute to the world of marketing and commercial creativity.
Feb 12, 2024 • Marketing
... in case you missed it, our Daily Brief February 9, 2024
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