Read in browser Today's Brief Tripadvisor considering a potential sale - The company has formed a special committee to evaluate proposals that may result in a deal, sending its shares up 14.2% in extended trading. Feb 13, 2024 • Hospitality Expedia incurred losses of $326 million on its stake in Amex GBT - Expedia's sale of Egencia to Amex Global Business Travel may have benefited the OTA in many ways, but its equity stake has taken a battering since the closing of the deal. Feb 13, 2024 • Hospitality Cendyn Is your 2027 hotel marketing budget ready for what’s next? AI search, rising acquisition costs, and changing traveler behavior are rewriting hotel marketing. This guide reveals where to invest in 2027 to strengthen visibility, drive direct bookings, and maximize marketing ROI. Download the guide TUI smashes earnings expectations - German travel giant TUI posted a quarterly profit of 6 million euros, defying expectations on the back of upbeat travel demand. Feb 13, 2024 • Hospitality Booking.com had the most-watched Super Bowl commercial - Now that it's claimed the top spot for the second year in a row, the OTA has proven itself to be the ruler of Super Bowl ads that will keep viewers entertained and engaged. Feb 13, 2024 • Hospitality Alternatives to Google’s CPA bidding model for hotels - As Google kills metasearch commission models, hotels now face a critical decision regarding their digital marketing strategy. Feb 13, 2024 • Marketing The evolving role of AI in hotel bookings - Hotels must understand the guest journey beyond simple conversion rates, emphasizing the necessity for a hotel website to transcend the role of a mere digital brochure. Feb 13, 2024 • Hospitality Ways hoteliers can optimize loyalty - Hotel loyalty programs are not just a tool for customer retention - they are a strategic asset that can significantly contribute to RevPAR. Feb 13, 2024 • Hospitality Google: A consumer-focused marketing strategy needs privacy at the forefront - Consumers need to feel like their data is being respected, and that the one-to-one relationship between a consumer and a brand is being valued by the company. Feb 13, 2024 • Marketing ... in case you missed it, our Daily Brief February 12, 2024 Advertising   Contact   Legal   © 2026 Hospitality.today™