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Today's Brief
Hospitality industry missed the chance to reinvent itself - The pandemic presented a rare opportunity for hotels to fundamentally change how they do business.
Feb 6, 2023 • Hospitality
U.S. Travel lays out strategies for stronger travel growth - The group sees a number of key opportunities ahead to drive future growth.
Feb 6, 2023 • Travel
The Hotels Network
How AI increased THE THIEF’s website conversion by 25%
Hyper-targeted offers with Predictive Personalization drove additional revenue, cut promotional costs, and significantly boosted direct bookings.
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China resumes outbound tours to 20 countries - The second phase of China’s outbound tourism recovery begins today, Monday 6 February.
Feb 6, 2023 • Travel
Airbnb to require ID verification for all bookings - The new ID verification efforts are another way to build trust with users.
Feb 6, 2023 • Hospitality
External factors threaten revenue strategy at UK hotels - Revenue management has shifted a great deal in the past two years due to the presence of many more variables.
Feb 6, 2023 • Hospitality
A deep dive into Tripadvisor Sponsored Placements - How hotels can bid to the top of Tripadvisor search results for any given destination.
Feb 6, 2023 • Marketing
Potential rise of fake reviews in travel - AI-generated fake reviews pose a significant threat to the travel industry.
Feb 6, 2023 • Hospitality
Why Marketing ChatGPT is not ready for primetime - Marketing ChatGPT is the latest form of conversational AI to help accomplish repetitive marketing functions.
Feb 6, 2023 • Marketing
... in case you missed it, our Daily Brief February 3, 2023
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